7 of the Most Underrated Places to Visit Around the World
When planning a trip, it’s easy to default to well-known destinations, like the ones that dominate social media. But sometimes, the most rewarding experiences come from places we never expected. While they may not always make the top of every traveler’s list, these underrated destinations offer incredible landscapes, rich cultures, and fewer crowds, making them just as, if not more, memorable than their famous counterparts.
Based on my travels and the experiences of friends, I’ve put together a list of seven places that I think deserve your attention. Whether you’re looking for adventure, authentic local experiences, or untouched natural beauty, these hidden gems are worth adding to your radar.
“Travel is about the gorgeous feeling of teetering in the unknown.”
7 of the Most Underrated Places to Visit Around the World
Photo by David Murakami
Why It’s Underrated: Most visitors to Japan visit Tokyo and Kyoto, overseeing its wild northern island, Hokkaido.
Why Visit: Hokkaido is a year-round gem with breathtaking landscapes, seasonal beauty, relaxing hot springs, fresh seafood, and top spots like Sapporo, Furano, Niseko, and Shiretoko.
Best Time to Go: December to March (for skiing) and June to September (for hiking and flower festivals).
For more on Hokkaido, check out JNTO (Japan National Tourism Organization).
2. ECUADOR
Photo by Passport In Photos
Why It’s Underrated: Ecuador is often overshadowed by travelers who go see Machu Picchu next door in Peru, but this small South American country is one of the most biodiverse places in the world.
Why Visit: Ecuador is home to stunning colonial cities like Quito and Cuenca, endless volcanoes, a beautiful coastline, a less-crowded Amazon rainforest, and of course the Galápagos Islands. Plus, it’s one of the most affordable places in South America to visit.
Best Time to Go: June to September (dry season for the highlands), December to May (warmer for coastal areas and the Galápagos Islands), and August to December (for less rain in the Amazon Rainforest).
For more on Ecuador, check out my other blog posts:
A Frequent Visitor's Insider Guide to the Best 5 Days in and Around Quito, Ecuador
3 Days in Cuenca: The Ultimate Guide to Ecuador’s Hidden Gem
5 Wonders of Mindo Cloud Forest, Ecuador: A Perfect Day Guide for Anyone
3. MONTENEGRO
Photo by David Murakami
Why It’s Underrated: While Croatia steals the spotlight, Montenegro offers similar Adriatic beauty without the big crowds. It’s an affordable destination that still feels undiscovered.
Why Visit: Even though Montenegro is one of the smaller countries in Europe, it has a lot to do from hiking in Durmitor National Park to exploring medieval Kotor, or simply relaxing along the Bay of Kotor.
Best Time to Go: May to October (for coastal areas) and June to September (for hiking in the mountains).
For more on Montenegro, check out The National Tourism Organisation of Montenegro.
4. Guatemala
Photo by Andres Hernandez
Why It’s Underrated: Guatemala often gets overshadowed by its more touristy neighbors, like Mexico and Costa Rica. Many travelers overlook it due to outdated safety concerns, but those who visit find a welcoming culture, stunning nature, and some of the most authentic travel experiences in Central America.
Why Visit: Explore the ancient Mayan city of Tikal, kayak on the stunning Lake Atitlán, and wander the cobblestone streets of Antigua.
Best Time to Go: November to April (dry season - best weather for hiking and exploring ruins) and May to October (rainy season - lush green landscapes, fewer tourists, and lower prices).
For more on Guatemala, check out INGUAT (Instituto Guatemalteco de Turismo).
5. Jordan
Photo by Brian Murphy
Why It’s Underrated: While Petra is well-known, Jordan’s other treasures remain off most travelers’ radars. Many assume the Middle East is unsafe, but Jordan is one of the most welcoming and stable countries in the region.
Why Visit: Jordan offers a diverse mix of natural wonders and ancient history. Explore the landscapes of Wadi Rum, float in the mineral-rich waters of the Dead Sea, and hike through the breathtaking canyons of Dana Biosphere Reserve.
Best Time to Go: March to May (Spring - mild temperatures and wildflowers in the desert) and September to November (Autumn - hiking and avoiding the extreme summer heat).
For more on Jordan, check out the Jordan Tourism Board.
6. Laos
Photo by Passport In Photos
Why It’s Underrated: Laos is often skipped in favor of Thailand, Vietnam, or Cambodia, but it offers a more authentic and peaceful experience.
Why Visit: Marvel at the limestone karsts of Vang Vieng, visit the UNESCO-listed town of Luang Prabang and explore the Mekong River. It’s also one of the most affordable Southeast Asian destinations.
Best Time to Go: November to February (dry season and cooler temperatures).
For more on Laos, check out my blog post:
Mekong Magic: Unraveling Laos' Unique Hidden Treasures
7. ALBANIA
Photo by David Murakami
Why It’s Underrated: Albania is still one of Europe’s best-kept secrets, with many travelers opting for its neighbors Greece and Italy.
Why Visit: For decades, it was kept off the tourist map, but today, Albania is a paradise for adventurers, history lovers, and beachgoers seeking an authentic, crowd-free experience. Albania offers stunning Riviera beaches, charming UNESCO-listed towns, breathtaking Albanian Alps hikes, a vibrant capital city, and ancient ruins, making it a diverse and underrated Mediterranean gem.
Best Time to Go: May to September (for beach trips) and June to October (for hiking and city exploration).
For more on Albania, check out the Albania National Tourism Agency.
I hope you enjoyed this curated list of underrated destinations. Each one has left a lasting impression on me or the friends who have explored them. Next time you’re planning a trip, consider skipping the usual hotspots and giving one of these hidden gems a chance - you might just find your new favorite place! And if you have an underrated destination you’d like to share, I’d love to hear about it in the comments :)